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	<title>Comments on: Twitter strategy &#8211; a crowd pleasing tip</title>
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	<link>http://www.cheltsocialmediacafe.org.uk/2010/06/21/twitter-strategy-a-crowd-pleasing-tip/</link>
	<description>Where online meets offline</description>
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		<title>By: Rachel</title>
		<link>http://www.cheltsocialmediacafe.org.uk/2010/06/21/twitter-strategy-a-crowd-pleasing-tip/#comment-77</link>
		<dc:creator>Rachel</dc:creator>
		<pubDate>Tue, 22 Jun 2010 09:21:45 +0000</pubDate>
		<guid isPermaLink="false">http://cheltsocialmediacafe.org.uk/?p=238#comment-77</guid>
		<description>I know what you mean Rosie! I didn&#039;t mean to imply that business accounts should simply be an announcement system - plenty of companies can benefit from interacting with their audience and injecting a little personality into their tweets.

What I meant was that people shouldn&#039;t use their business account to start telling people every detail of their personal lives. I don&#039;t want to know what the &#039;company&#039; is having for dinner and I don&#039;t need to know that their girlfriend just picked them up from the train station. People follow business accounts because they have an interest in the business. This doesn&#039;t discount the person behind the business - it just means I&#039;d rather hear about stuff the company is doing rather than the minutae of the individual&#039;s life.</description>
		<content:encoded><![CDATA[<p>I know what you mean Rosie! I didn&#8217;t mean to imply that business accounts should simply be an announcement system &#8211; plenty of companies can benefit from interacting with their audience and injecting a little personality into their tweets.</p>
<p>What I meant was that people shouldn&#8217;t use their business account to start telling people every detail of their personal lives. I don&#8217;t want to know what the &#8216;company&#8217; is having for dinner and I don&#8217;t need to know that their girlfriend just picked them up from the train station. People follow business accounts because they have an interest in the business. This doesn&#8217;t discount the person behind the business &#8211; it just means I&#8217;d rather hear about stuff the company is doing rather than the minutae of the individual&#8217;s life.</p>
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		<title>By: Rosie</title>
		<link>http://www.cheltsocialmediacafe.org.uk/2010/06/21/twitter-strategy-a-crowd-pleasing-tip/#comment-76</link>
		<dc:creator>Rosie</dc:creator>
		<pubDate>Mon, 21 Jun 2010 17:24:07 +0000</pubDate>
		<guid isPermaLink="false">http://cheltsocialmediacafe.org.uk/?p=238#comment-76</guid>
		<description>Hmmm, this one&#039;s left me a little bit confused.  I worry that if my tweets are all work work work then they become tedious and akin to just shouting at followers with a fog horn ABOUT MY BUSINESS!
Maybe best to tweak your tweets with a non-business tweet every now and then and show the personality behind the tweet?</description>
		<content:encoded><![CDATA[<p>Hmmm, this one&#8217;s left me a little bit confused.  I worry that if my tweets are all work work work then they become tedious and akin to just shouting at followers with a fog horn ABOUT MY BUSINESS!<br />
Maybe best to tweak your tweets with a non-business tweet every now and then and show the personality behind the tweet?</p>
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